3 Strategies to Promote the Most Effective and Time-Saving Blog Content

article : seo blogger
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There is no blog that will be successful if only the content is published every day, without promotion.
Promotion is important ...
Even in my opinion, personal is more important than making content.
That's why many bloggers already have hundreds of content but visitors are still hundreds per day.
In this article, I will explain 3 of the most effective promotional strategies among all your blog promotion strategies.
Let's start.

Case study blog development (May 2016)

Before we start on the main material, as usual, let's discuss the blog that we made as a case study first.
For those of you who don't know about this case study blog  
This is data from Google Analytics for May 2016:
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There were 85,453 sessions in May, an increase of about 22%.
Then, this is a screenshot of AdSense:
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Total revenue from AdSense for May is $ 206.65.

Third, income from Amazon:
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The obstacles are still the same as last month, namely the conversion of sales from the articles on this blog is still very small because the type of article is less than optimal.
Since the beginning of June I have started creating articles specifically for Amazon, but the results have not yet been seen.
We will discuss this in the following months.
In May, a total of $ 422.25 from Amazon.
And finally, revenue from Clickbank:
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(the first line is not included because of June)
The biggest revenue from this site comes from Clickbank, the total for June is $ 961.48.
This is the May 2016 case study blog statistic:
  • Total visitors: 85,453
  • Total income: $ 1,590.38 (or around Rp. 20 million)
  • Total subscriber email list: 1,451
  • Total new articles: 14
This May 2016 is the sixth month since our case study blog was created (in December 2015).
Although the results are not extraordinary, but actually it is not ugly, I really remember my initial intention that this blog was running almost automatically and without spending advertising costs.
Thus the development of the blog for May.
Let's enter the material this month.

Overview of content promotion ...

There are many ways to promote content.
In this article I have discussed 13 content promotion strategies.
But I can often comment like this:
"The promotion method is mostly, which one is confused?"
"Which is the most effective method of promotion?"
Therefore, this time I will be purified into 3 promotional strategies that are most effective and do not take a lot of time.

Preparation: Make images for social media

Today, there are almost no big blogs that don't use images.
It must be pictorial.
This is the reason:
Shared posts to Facebook
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Post shared with Pinterest
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The pictures above are website articles that are shared to social media.
Facebook and Pinterest.
Both are the biggest traffic contributors to blog owners (other than Google, of course).
If your article is not pictorial, or the picture is ugly, it is almost impossible to get lots of visitors from social media.
So vice versa ...
Even now on this case study blog every day there are 100-500 visitors from Facebook, even though I rarely promote myself.
The way it works is not difficult.
Use a web application called Canva .
Here's an example of a picture I just created in 5 minutes:
10 benefits
seo blogger123
It's not difficult, just click, drag, type.
To find the background image, use these sites:
Then upload it to Canva.
Or you can also search directly from Canva, usually the price per picture is $ 1.
After having a picture for each post, then we are ready to make a promotion.

1. Install links to other blogs from your article

This is the easiest way so that our articles are shared by bloggers who already have a lot of followers.
There are no secret tricks, just attach a link to their article.
For example, if you make an article about "high protein foods", and one of them is "eggs", then you can attach a link to an article that discusses the benefits of eggs.
Something like that.
It's easy, right?
I myself in every article always strive so that there is at least 1 link to another blog for each subheader. So if there are 10 subheaders then there are 10 links.
After the article is published, do this:
  1. Look for the contact page or email address of the blog owner
  2. Contact them, say that you include their article in your article
  3. If not answered, send a follow-up email 5 days later
That is all.
Usually from 10 emails, there will be around 20-50% who answer.
If your content is good, they will gladly browse social media.
Here is an example of an email sent by my editor:
Examples of outreach emails
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And this is the reply:
Email Outreach success
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The point is they are happy to share my article with their audience.
With this one simple strategy I can get tens of thousands of shares from Pinterest and Facebook:
Number of shares on Pinterest and Facebook
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2. Join the popular Facebook group

Almost all niches have a group on Facebook.
Find groups that are relevant to your niche with these 2 keywords:
  1. "Groups named [topic]"
  2. "Groups about [topic]"
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After that, join in some of the biggest groups.
Watch Out:
Don't promote links to groups.
A good group must be tight. If you stay in a good group, then get kicked out, then you lose the potential for big promotions.
If we have been evicted, we cannot join the group again.
Therefore, as discussed in this article , this is the rule:
  1. Promotion 1: 4 - 1x promotion after you post 4x non-promotion
  2. Content really has to be quality and the content is useful for group members
  3. There are no elements of sales
This non-promotional post can be in the form of answering questions, posting interesting pictures (which are in accordance with the topic), or just discussing.
One more tip:
There are ways that while promoting you can also increase likes on your Facebook Page.
The trick is to first post your article in Page (not in the group), then Share the post in the Page into the group.

3. Guest blogging on big blogs

Every time I discuss content promotion techniques, this one I always discuss.
Because indeed guest blogging is very effective.
In addition to traffic, we can also get quality backlinks so that posts that are promoted in Google rankings will immediately go up.
This is the easiest way to get backlinks.
Guest blogging is also not difficult.
All you have to do is think about a number of topics that are relevant to the topic of the article you want to promote.
For example:
If I want to promote the post about "a list of high protein foods", then an example of a topic for a guest blog about high protein foods.
Thus from the guest blog article we can put a link to the article that you want to promote.
If the topic is irrelevant, it will appear "invective".
Here's how to find a blog that accepts guest bloggers:
  1. [topic] "guest post"
  2. [topic] "guest blog"
  3. [topic] "write for us"
  4. [topic] "guest post guidelines"
…and others.
This is an email template that you can use:
Hey [name],
I stumbled upon your blog while looking for [topic] articles, and noticed that you 're accepting guest bloggers.
The reason I'm writing to you is because I love to contribute a guest post on your blog. I've prepared 3 topics that I think your readers will get a ton of value from:
  • [article topic 1]
  • [article topic 2]
  • [article topic 3]
Please choose either one and I start writing right away.
To give you some idea of ​​the quality of my articles, here are some of the latest posts on my blog:
  • [sample 1]
  • [sample 2]
Looking forward to hearing back from you.
Cheers, 
[your name]
That's how to do guest blogging.
There are usually blogs that have some sort of guest blogging rules.
Make sure you read the rules first before sending an email.
Because of the powerful guest blogging, for every website I always make a spreadsheet that accommodates hundreds of blogs that accept guest bloggers.
Those are the 3 most effective and time-saving promotional strategies.

Bonus: Tool that facilitates content promotion

The promotion is repetitive.
Continue to do it every time we publish a new post.
This promotion process will continue to be carried out until you feel your blog is big enough to develop itself.
The name of the process is repetitive, it must be boring and time consuming.
Therefore, there are several tools that can help you.

0. Types of tools that you should not use

Before we go into the tool, I need to discuss this, just briefly — because many beginner bloggers are trapped.
Avoid tools that are SPAM.
For example, a tool that can automatically spread posts to Facebook groups.
Or a tool that can put a lot of links at once on someone else's website.
There are 3 reasons:
First, spam attempts like that will disturb other people so that you will get a bad image and be evicted from communities.
Second, Google can give a penalty for your blog.
Third, spam attempts with tools like that are no longer effective. The negative risk is greater than the benefits. Indeed there are those who still can, but need high expertise.
If you're still a beginner, it's better to just play clean-up.

1. Buffer

Buffer is a tool for scheduling posts on social media.
For example, you can use Buffer to browse 3 links on Facebook at once so that they will be published one by one for the next 3 days.
So we don't waste time visiting social media every day.
Alternative:
  1. Hootsuite
  2. PostPlanner
  3. Tailwind (Pinterest only)

2. GMass

The most tiring thing in doing content promotion is the process of sending e-mails to everyone one by one. 2 of the 3 promotion methods above also need to send lots of emails to other people.
The more we send emails, the higher the effect.
So as not to get tired, the solution is to use GMass.
With GMass, we can send personalized emails to each recipient. Its use is directly inside our GMail account.
Alternative:
  1. ContentMarketer.io
  2. NinjaOutreach
  3. BuzzStream (most complete)

3. Ahrefs

Although the monthly costs are quite high, the benefits are appropriate.
Ahrefs is the most useful tool in blog development, from keyword research processes, content creation, content promotion, and link building.
Alternative:
  1. BuzzSumo
  2. Majestic
  3. Moz
In addition to the 12 tools above, there are actually a few more tools that are also useful for content promotion. But you don't need to bother because this is enough.

thank's : seo blogger123

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